Intermediate Search Engine Optimization - Workshop

Time: 6:00 pm - 9:00 pm
Cost: $50 for BDA members, $70 for non-members

This course from Boulder Digital Arts will go beyond the "101 basics" of on-page SEO and look at some of the more technical and intermediate-level issues you will encounter when trying to promote a website in a competitive niche.

Topics will include:

-Using meta tags and robots.txt to control robots
-PageRank sculpting or "siloing" with nofollow links
-Common SEO architecture issues
-Redirecting and moving pages
-Duplicate content and canonicalization (linking) issues
-Advanced Google search operators
-Using Yahoo Site Explorer to spy on your Competitors
-Advanced link building techniques
-Grey / blackhat SEO techniques your competitors might be using
-and MUCH MORE!

This class will focus on tools for the Firefox browser (using the "SEOpen" and "SearchStatus" plugins), working with sites hosted on Linux/Apache webservers. Participants should have a basic grasp of HTML, FTP and webserver technology, and beginning SEO knowledge.

For complete details, PLEASE REGISTER at www.boulderdigitalarts.com. Boulder Digital Arts offers affordable training in digital media from professionals working in the field.

Submitted by Kira Woodmansee